Spotlight on the Neimand Collaborative
Converge is pleased to highlight another 2024 platform licensee that is doing terrific work with our platform in their client engagements: The Neimand Collaborative
A woman-owned small business (WOSB), the Neimand Collaborative has a long history and reputation for doing critical work in communications/messaging for the organizations and communities they serve. Led by president and owner, Sarah Hutchinson, the organization is nationally known and respected for its ability to break through political polarization and create advances in education, health, financial inclusion, transportation and conservation for major organizations.
The Neimand Collaborative team supports brand development, messaging, philanthropic strategy and campaign implementation with a wide range of research tools and methods.
In 2024, the organization added the Converge platform to their capabilities for stakeholder feedback—branded as the Neimand Strategy Lab and led by Karolyn Cooper, Vice President of Research and Impact, and Alexandra A., Social Impact Coordinator. Recent sessions have included stakeholder input sessions for key audience understanding, strategic planning and message development.
"It's been my privilege to have known and worked with the Neimand Collaborative for many years,” said Converge co-founder and CEO Douglas Griffen. “They have a skill set in messaging and communications at the highest level. Converge enables them to further leverage their skills in conducting powerful interactive group sessions to support their clients. Karolyn and Ally are a terrific team and using the platform to understand some really powerful social issues."
"Converge is a natural fit for us,” added Sarah Hutchinson. "It is a powerful platform for conducting qualitative research, and we are using it to differentiate our proposals then deploying it early in engagements to get powerful and authentic insights from stakeholders—consumers as well as organization employees."
Neimand will launch a strategic initiative in 2025 around the use of the Converge platform for qualitative research with Spanish-speaking audiences. Converge supports multiple languages and even provides dynamic language translation, where Spanish-language responses are immediately translated to enable English-language project members to see those responses in English in real-time.
To learn more about the Converge platform and how it supports consulting firms like the Neimand Collaborative, visit https://startconverge.com or contact us to start a conversation!